Google Pixel: Isle of Dogs
A Creative’s Best Friend
No, not the fiercely loyal dog… it’s the plugged-in Media Planner. This promotional partnership with the highly anticipated release of Wes Anderson's Isle of Dogs, provided Pixel owners exclusive access to the making of the film.
Utilizing behind-the-scenes content and device modeling, my team and I created a :15sec spot to promote the release of the new Google Pixel.
The placement's cultural relevance paired with the film’s success, resulted in significant increases in consumer awareness and purchase intent.